Blue KC Exceeds United Way Fundraising Goal: October 2008

October 07, 2008

Kansas City, MO.—Blue Cross and Blue Shield of Kansas City (Blue KC) is proud to announce that its employees pledged more than $225,000, a record-breaking amount, in their annual United Way Fundraising Campaign. The total amount pledged exceeds the goal by more than $39,000.

This is the 5th year in a row that Blue KC employees have exceeded their fundraising goal. In fact, the total amount raised in the last five years by Blue KC for the United Way of Greater Kansas City is close to $1 million.

The United Way of Greater Kansas City provides support to 348 organizations and programs in the Kansas City area. Every dollar donated is leveraged with matching grants and gifts-in-kind to provide $1.55 worth of services.

Tom Bowser, Blue KC President and Chief Executive Officer said, "We're proud to have a long history of contributing to our community through the United Way. Our employees have always been generous, and this year was no exception.

About Blue KC

Blue KC, the largest not-for-profit health insurer in the state and the only not-for-profit health insurer in Kansas City, has been part of the Kansas City community since 1938. Blue KC provides health coverage to nearly 900,000 residents in the greater Kansas City area and Northwest Missouri. Blue KC is an independent licensee of the Blue Cross and Blue Shield Association. For more information on our company, visit our website at www.BlueKC.com. Our mission statement: We will use our role as the area's leading health insurer to provide affordable access to healthcare and to improve the health and wellness of our members.

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